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Well-planned sales demos are essential for the successful sales of SaaS products. It is an opportunity to influence a quality lead into loyal customers. Sales demo is a crucial stage that determines the buying decision, so ensure to offer a great experience.
Customers expect a seamless online experience. A sales demo offers the chance to engage prospects completely in the software you are trying to sell. You can display how your new tech solution is unique and can help prospects overcome their issues to attain business goals with ease. You need to offer interactive, realistic, and personalized experiences using a reliable product demo platform like Walnut.
On SaaS Heaven read Walnut product review, to get an idea of how the program can revolutionize your sales and marketing campaign? Today, prospects don’t need a traditional sales pitch. They expect more details to make an educated decision. Prospects look for a wow digital experience, so it is essential to offer the best sales demo.
Best SaaS demo practice
Personalization
For creating a sales demo suitable to resolve prospects’ pain points gather information like what specific features they want or something they cannot find from other vendors. It helps to personalize their specific needs.
If the prospects are dealing with an issue the first time then they may be unable to understand the particulars. It can cause them to underestimate a few obstacles they may experience with the new tech solution. So, work closely to understand their challenges and tweak the demo experience accordingly.
Involve customer success early
It seems untimely to involve customers during the pre-sales and sales stage but is very beneficial for both your business and the buyer. Working with them closely helps to understand their issues even if they are unable to articulate them. It will help to get a clear picture of prospect needs for better customization of sales demos and even build trust.
Hands-on experience
An interactive and interesting virtual demo experience drives more value to the buyer’s journey. Webinar offers a passive experience that the prospect will not remember for long. When prospects actively take part in the session, it offers an experience that they remember. They understand how your program works as well as remember a lot.
The first learning phase starts and increases the chance that the prospect will get interested in using your software. Manage sales demo properly and create product advocates with loyal customers.
Real-world simulation
Clients can use the sales demo themselves within a sandbox environment. Prospects can gain an insight into how your software will help them attain their business goals. Set an environment that resembles their workplace and offers a real-world scenario. It will help them see your product’s full value. They get the feel of the interface and can explore the features to find if they are meaningful.
Today, a software buyer cannot be rushed into a buying decision. Demo software that displays tangible benefits with an extra realism level will enhance prospects’ trust and confidence. It will even speed up buyers’ journey down the sales funnel.
